Business Branding: The Complete Course Part 2 - Expression faq

star-rating
4.7
learnersLearners: 13,000
instructor Instructor: Steve Houraghan instructor-icon
duration Duration: duration-icon

Elevate your business branding with "Business Branding: The Complete Course Part 2 - Expression." Building upon the strategic foundation established in Part 1, this course delves into the art of expressing your brand effectively. Learn the psychology and neuroscience behind impactful messaging, harness the power of emotion in decision-making, and master the craft of storytelling. Develop a communication framework that guides your advertisements, website copy, email marketing, and social media posts. Discover the secrets to creating a premium brand name and tagline, defining your brand promise, and building a strong brand presence. Become a strategic branding expert today.

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Course Feature Course Overview Pros & Cons Course Provider Discussion and Reviews
Go to class

Course Feature

costCost:

Paid

providerProvider:

Udemy

certificateCertificate:

Paid Certification

languageLanguage:

English

start dateStart Date:

2019-04-25

Course Overview

❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 18th, 2023]

What skills and knowledge will you acquire during this course?
Students will acquire skills and knowledge in brand psychology and neuroscience, crafting messages using emotion, creating advertisements and website copy, email marketing, social media posts, developing a premium brand name and tagline, defining brand promise, building brand presence using communication frameworks and digital marketing channels, and creating a brand book for brand management.

How does this course contribute to professional growth?
This course, Business Branding: The Complete Course Part 2 - Expression, contributes to professional growth by providing students with advanced knowledge and skills in brand psychology, neuroscience, and communication frameworks. It equips them with the ability to craft effective messages, create advertisements, develop a premium brand name and tagline, and build their brand presence using digital marketing channels. By the end of the course, students will have a brand book and the necessary techniques and frameworks to replicate the branding process.

Is this course suitable for preparing further education?
This course, Business Branding: The Complete Course Part 2 - Expression, is suitable for preparing further education.

Course Syllabus

Introduction

Brand Psychology

Core Message Framework

Storytelling Framework

Brand Name, Tagline & Promise

Visual Identity

Brand Presence

Guiding Your Brand

Pros & Cons

Pros Cons
  • pros

    Comprehensive and Detailed: Users appreciate that the course provides in-depth knowledge and covers the nitty-gritty details of brand strategy. It offers valuable information and insights into branding, allowing users to gain a thorough understanding of the subject.

  • pros

    Engaging and Structured: Users find the course to be well-structured and engaging. The instructor's teaching style is effective, with plenty of illustrations, examples, visuals, and diagrams that make the course interesting and easy to follow.

  • cons

    Missing Video and Lack of Response: One user mentions that there is a missing video in the beginning of the course, and despite other users mentioning it, the instructor does not respond or provide any explanation. This lack of response can be frustrating for learners.

  • cons

    Typos and Lazy Course Materials: Some users criticize the course for having typos and lazy/sloppy course materials. They feel that the instructor's credibility is undermined when there are spelling errors, and they suggest that the course could benefit from more content and improved organization, such as providing an easier way to reference important information like colors.

Course Provider

Provider Udemy's Stats at AZClass

Discussion and Reviews

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faq FAQ for Business Branding Courses

Q1: Does the course offer certificates upon completion?

Yes, this course offers a paid certificate. AZ Class have already checked the course certification options for you. Access the class for more details.

Q2: How do I contact your customer support team for more information?

If you have questions about the course content or need help, you can contact us through "Contact Us" at the bottom of the page.

Q3: How many people have enrolled in this course?

So far, a total of 13000 people have participated in this course. The duration of this course is hour(s). Please arrange it according to your own time.

Q4: How Do I Enroll in This Course?

Click the"Go to class" button, then you will arrive at the course detail page.
Watch the video preview to understand the course content.
(Please note that the following steps should be performed on Udemy's official site.)
Find the course description and syllabus for detailed information.
Explore teacher profiles and student reviews.
Add your desired course to your cart.
If you don't have an account yet, sign up while in the cart, and you can start the course immediately.
Once in the cart, select the course you want and click "Enroll."
Udemy may offer a Personal Plan subscription option as well. If the course is part of a subscription, you'll find the option to enroll in the subscription on the course landing page.
If you're looking for additional Business Branding courses and certifications, our extensive collection at azclass.net will help you.

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