Free Online Marketing Strategy Courses and Certifications 2024

A marketing strategy is a plan of action designed to achieve a specific marketing goal or objectives. It is a comprehensive plan that outlines how a business will reach its desired customers and achieve its marketing goals. It includes the target market, positioning, pricing, distribution, and promotion strategies.

Marketing Strategy Courses

What Are the Best Marketing Strategy Certifications?

Google Ads Marketing certification: This certification is awarded by Google and covers topics such as online advertising, Google Ads, campaign management, measurement, and optimization. It requires passing an exam that tests your knowledge of Google Ads concepts and best practices. You can access this certification for free on Skillshop.


HubSpot Content Marketing certification: This certification is awarded by HubSpot and covers topics such as content marketing strategy, content creation, content promotion, content analysis, and content optimization. It requires completing a course that consists of 14 lessons and passing an exam that tests your understanding of content marketing principles and techniques. You can access this certification for free on HubSpot Academy.


OMCP Digital Marketing certification: This certification is awarded by the Online Marketing Certified Professional (OMCP) organization and covers topics such as digital marketing strategy, web analytics, SEO, social media marketing, email marketing, conversion optimization, and digital advertising. It requires passing an exam that tests your knowledge of digital marketing standards and best practices. You can access this certification for a fee on OMCP.


Cornell Marketing Strategy Certificate Program: This program is offered by Cornell University and covers topics such as marketing strategy, customer behavior, market research, pricing strategy, product positioning, and brand management. It requires completing six courses that teach you how to develop and execute effective marketing strategies for different types of organizations and markets. You can access this program for a fee on eCornell.

Frequently Asked Questions and Answers

Q1: What are the 4 basic strategies of marketing?

The concept of the four Ps of marketing summarizes the four essential elements of a marketing strategy. These elements include product, price, place, and promotion.

Q2: What are the 7 market strategy?

The content includes various elements such as Product, Price, Promotion, Place, People, Packaging, and Process.

Q3: What Marketing Strategy courses can I find on AZ Class?

On this page, we have collected free or certified 415 Marketing Strategy online courses from various platforms. The list currently only displays up to 50 items. If you have other needs, please contact us.

Q4: Can I learn Marketing Strategy for free?

Yes, If you don’t know Marketing Strategy, we recommend that you try free online courses, some of which offer certification (please refer to the latest list on the webpage as the standard). Wish you a good online learning experience!

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